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Snapchat is pitching brands on bundled video ads

Snapchat is pitching brands on bundled video ads

As Snapchat prepares for its initial public offering, we are beginning to see the Los Angeles-based company get more aggressive on its monetization efforts. One of these new efforts, according to sources, is them pitching bundled video ads to advertisers. The bundled...
Snapchat is an actual threat to Facebook

Snapchat is an actual threat to Facebook

Marketing executives and consultants have been brushing off Snapchat as a fad, without a long-term, sustainable business. However, it’s worth taking notice that Martin Sorrell, the Chief Executive Officer of WPP, the largest advertising firm in the world, thinks...
Snapchat is testing new social commerce features

Snapchat is testing new social commerce features

Snapchat has started testing out new deep linking and auto-filling functionality. Both features are geared towards advertisers as a way to increase the app’s social commerce capabilities. This functionality already exists in Twitter, Instagram, and Facebook, so...
How to make a Valentine’s Day Snapchat filter

How to make a Valentine’s Day Snapchat filter

Valentine’s Day is quickly coming up. You’ve likely thought to yourself that you should make a Valentine’s Day Snapchat filter as a fun and unique way to express your gratitude for your significant other on this day of love. Fortunately, making...
Predicting Snapchat in 2017: 5 Things to Expect

Predicting Snapchat in 2017: 5 Things to Expect

Snap Inc., Snapchat’s parent company, is quickly moving towards its highly anticipated initial public offering (IPO) this year. Because the IPO is impending, a lot of people are curious as to what moves the Venice, CA-based tech company is going to be making in...
How to make a Snapchat church filter

How to make a Snapchat church filter

One of the most popular types of Snapchat Geofilters now being made are Snapchat church filters. Churches are making year-long filters for members to use because it’s a simple and fun way to capture powerful moments and add even more meaning to them. Church...
Snapchat Promo Code for Geofilters January 2017

Snapchat Promo Code for Geofilters January 2017

If you’re looking to save money on creating your Snapchat Geofilter, you’re on the write blog post. In this post, we will give you a promo code for creating your Snapchat Geofilter on FilterPop. Our promo code for January 2017 is a pretty awesome discount!...
How to make a Snapchat wedding filter

How to make a Snapchat wedding filter

Having a Snapchat wedding filter is an absolute must have now. Everyone is making one for their special day because it’s an easy and fun way to make a wedding even more memorable. When you add your very own custom Snapchat wedding filter, any photo or video...